Thursday, June 8, 2017

jfieb

jfiebWell-Known Member

New

Want to put this here...

Spencer Reiss talked with Mead, who turned 70 this year, at his house among the redwoods in Woodside, CA.

Technology Review: You’re famous for saying, “Listen to the technology.”

CARVER MEAD: To understand reality, you have to understand how things work. If you do that, you can start to do engineering with it, build things. And if you can’t, whatever you’re doing probably isn’t good science. To me, engineering and science aren’t separate endeavors. It’s like, “Are you a husband or a father?”


The IoT has been speaking to Tier 1 semis......You really need eFPGA on your SoCs.

QUIKs efpga IP is worth a multiple of the market cap.

As a part owner of this business the IP evolution and its margins will be serious GEEK fun.

Of ALL the markets that have evolved; PCs, SMartphones, the IoT will be the one that resonates with me best. Lets all go to this go to conference.....and listen to Dr SAxe and the rest of that panel....

https://dac.com/blog/post/dac-2017-blog/54dac-7-iot-tales-frontline


#54DAC 7: IoT: Tales from the Frontline
We hear from media outlets that Internet of Things (IoT) solutions will be soon be surrounding us in our homes, our offices, our schools; in factories and farms; working to make our life better, or perhaps working to eliminate our species! Well, 50+ years has taught us that any new technology happens first at DAC,

QUIK will B there! Short of amazing? I am grateful

and adding credence to the media’s predictions, you will see IoT technology information and insights everywhere the 54th Design Automation Conference.

There is not some new job title of "IoT engineer." Instead our familiar, experienced analog, mixed-signal engineers, RF engineers, server architects and mobile developers and verification teams are applying our tools and their skills in this new application area. Since IoT design elements touch most EDA engineering disciplines, we’ve made it easier for DAC attendees to learn what they need to know about IoT trends and technology wherever they are at the Austin Convention Center. Here’s a sampling of IoT-related presentations that can be found in keynotes, SKY Talks, fireside chats, DAC Pavilion sessions and tutorials:

Keynotes, panels and more

This year we’re offering attendees a front-row seat to the front lines of IoT innovation. For starters, check out legendary EDA executive Joe Costello’s event-opening keynote. Costello, now CEO of Enlighted, a Silicon Valley IoT startup, will discuss how we are giving buildings "consciousness" and what that means for companies, employees and society. (Monday, 9:15 a.m.)

Another must-see IoT keynote is on Wednesday when Tyson Tuttle, CEO of Silicon Labs, will consider the market imperatives and engineering challenges of adding connectivity to electronic devices, including cost, ease of use, energy efficiency, interoperability, future extensibility and security.

Rounding out an impressive lineup of IoT-themed keynotes this year will be Rosalind Picard, founder and director of the Affective Computing Research Group at the MIT Media Laboratory (Thursday 9:10 a.m.). She’ll describe how we’re designing in emotional intelligence into devices more in the future and what that means not only for design and device functionality but the broader societal implications.


Westworld here we come.


The elephant in the IoT room these days is security--specifically who’s responsible for security when and how. If this is a burning issue for you, you won’t want to miss our panel Tuesday at 3:30 p.m. Representatives from Trustonic, the Technische University of Berlin and Tozny LLC will discuss the real-world impact of available security hardware, the related shortcomings as well as new research and development directions in hardware-assisted security and privacy solutions.

A new feature this year at DAC is the FPGA IoT Design Contest, sponsored by ACM SIGDA and Lattice Semiconductor, 


Consider Lattice is vulnerable, Why?

THey sell a LOT of discrete FPGA...when Tier 1's put FPGA onto their SoC/ASICs will they need Lattice?



I will look for video of some of these DAC conferences and put up any I find for serious vicarious GEEKS like me/. :) 


which is underway now. Five final design contestants will be highlighted at DAC in the World of IoT exhibit, and the top three design winners will be announced at the conference in the DAC Pavilion Wednesday June 22 at 3 p.m.

But wait, there’s more! You can find many additional IoT learning opportunities on the DAC website in a couple of ways. First, navigate to the DAC Program landing page and filter your search on the left-hand navigation bar with IoT under Tracks. A second way is to head to our IoT landing page and browse the choices there. Advance Registration for DAC is available now till May 30, which gives you a 25% savings on a full conference badge.

And remember: DAC provides free parking at the Austin Convention Center and all DAC badges include complementary evening social receptions!

For the casual reader....

In June of '16 Mediateks head of IoT said the following...

JC Hsu, corporate vice president and general manager of IoT Business Development at MediaTek, said. "We will keep building comprehensive IoT solutions and drive the industry moving forwards as a technology enabler."

IoT market is characterized by full diversity, small volume, multiple standards, security, and service-oriented vertical applications. Because of different functionality, specifications, and services, the turnkey solutions that used to be successful in mobile phone market can no longer fit. It challenges not only device makers' design and manufacturing ability, but also chip vendors' to provide total solutions."



eFPGA- 22nmFDX- would be great for them going forward....



The limitations of what to use eFPGA for were real for QUIK. THe common refrain of jfieb, " what does that have to do with QUIK"?, goes away now. For example IF someone wants to try Inference on the edge on an FPGA, just like they do in the coud.....no reason NOT to?

Tuesday, June 6, 2017

hmmmm


up from the dusty archives to look at again...


  1. MediaTek leverages mobile advantages to become technology enabler for IoT



    2 June 2016]

    The rapid developments of IoT (Internet of Things) have brought new opportunities for silicon vendors. As a leading provider of mobile and TV chipsets, MediaTek has been putting lots of efforts in deploying IoT market over the past years, aiming to leverage its advantages in smartphone market to make inroads into the emerging applications.

    "We have made significant progresses with several customers launching end products to the market," JC Hsu, corporate vice president and general manager of IoT Business Development at MediaTek, said. "We will keep building comprehensive IoT solutions and drive the industry moving forwards as a technology enabler."

    Bring Mobile Advantages into Full Play

    Hsu explained that IoT is a natural evolution from mobile Internet technology, along with the availability of telecommunication infrastructure. For a wide range of consumer IoT devices, low-power, connectivity, and multimedia are the key features, and these are the areas that MediaTek excels at.

    "In terms of power consumption, IoT devices require more compact area but perhaps only one fifth of power budget. Similarly, connectivity includes cellular, Wi-Fi, Bluetooth and other standard, thus we need to consider higher integration and interference issues in a smaller area. All these will be the critical factors for chip vendors to stand out from the competitive market."

    "In addition, quality multimedia and camera functions are also essential. With our strengths in the TV, DVD, and mobile phone market, we are fully confident that we will be able to embrace new opportunities."

    However, there are still plenty of challenges to be solved in the market. "IoT market is characterized by full diversity, small volume, multiple standards, security, and service-oriented vertical applications. Because of different functionality, specifications, and services, the turnkey solutions that used to be successful in mobile phone market can no longer fit. It challenges not only device makers' design and manufacturing ability, but also chip vendors' to provide total solutions."

    commentary, given the comment eFPGA should resonate with Mediatek. It is a Tier 1 who is saying the very same thing as is in the QUIK blogs....


    Providing Solutions to Lower Design Barriers

    In order to embrace market trends, according to Hsu, MediaTek is the members of GSMA, 3GPP, OIC (Open Interconnect Consortium), working with leading companies to participate in standardization process. Moreover, MediaTek's products are designed to support JD Cloud, Aliyun, OIC, and Apple Home Kit standards, as well as software and hardware development kits, in a bid to meet various product requirements.

    Strategically, MediaTek will mainly focus on consumer market, where the company already has solid customer bases, and then expand to other applications, including industrial and automobile.

    There are already some customers adopting MediaTek's MT2502 and MT2601 to develop a wide range of wearables, such as smartwatches, fitness bands, kid shoes, and bike computers. In addition, early this year, the company announced MT2511, its first bio-sensing analog front-end chip designed for health and fitness devices, to enable bio signal acquisition through electrocardiography (ECG) and photoplethysmography (PPG) simultaneously. Another new product is MT7697, which delivers low energy Bluetooth and dual-band Wi-Fi for smart home and home automation products.

    On the other hand, MediaTek endeavors to provide comprehensive hardware and software solutions and easy-to-use development platforms to help customer lower entry barrier and shorten time to market. At the same time, the company also actively builds an ecosystem, forming partnership with companies across different industries.

    For example, by establishing MediaTek Labs, MediaTek tries to help developers and start-ups to quickly move from concept designs to mass production. With the market featured with small-volume but large-variety, it is difficult for developers and start-ups, which have very limited resources, to find manufacturing partners. "We hope to play a role between them and to fulfill both of their demands, so that these companies will be able to shorten time to market and get success."

    Furthermore, MediaTek has actively sponsored several innovation competitions and cultivation programs in Taiwan and China to explore new innovative products and foster talents.

    "Among them, Tinitell, a Sweden-based start-up, adopted our solutions to develop a wearable mobile phone for kids. By integrating 2G and GPS functions, the product can not only help parents track the locations of kids, but also talk to them directly. It was us that help Tinitell find a suitable manufacturer in China. This is a perfect example of how MediaTek Labs supports star-ups to launch products on market, because we believe that our success relies on customers' success", Hsu said

    Innovation + Cross Cooperation to Shape New Landscape

    As for industrial applications, Chunghwa Precision Test Technology Company (CHPT), a subsidiary of Chunghwa Telecom, adopted MediaTek's solution to develop data acquisition equipment, heading to embrace the Industry 4.0 trend. Also, the smart remote control devices developed by China's BroadLink can be used to control home appliances through mobile apps, the first step to realize the smart home vision, and the products has been moved into mass production this year. These are some of the successful stories that MediaTek has achieved to diversify its customer base in IoT market recently.

    In terms of automobile applications, according to Hsu, by combining cellular and GPS technologies, various connected car applications, such as fleet management and asset tracking, are increasingly popular, and this is the area that MediaTek can play an important role.

    He emphasized that the success of IoT relied on the combination of business models, hardware devices, and applications. Because devices are of no fixed functions, it is very important for device makers to understand the requirements of end applications and to seek for cross-industry cooperation opportunities. For example, in-car OBD (on-board diagnosis) devices can be used to collect related driving information for the analysis of drivers' behavior. The device can have more add-on values if they are provided to insurers, so that they can design insurance policies with more flexibility based on customers' driving patterns. This is an example to show why the design concept of IoT devices can not only be purely hardware, because their true value lies in effective business models, and needs to leverage through cross-cooperation.

    Many of MediaTek's design-win cases in wearables and smart home markets are from China. Hsu said, "With rich resources and a great deal of companies, it is true that they are moving quickly to grab the business opportunities. For Taiwan, I think the industry should make more efforts to enhance its speed and flexibility to make inroads into IoT. In order to achieve more concrete results, we need to keep driving innovation and cross-industry cooperation. We find that many of Taiwanese companies begin to be active in the market. It's a great sign. Under the mega IoT trend, we do hope to team up with more companies to reshape the future landscape."
FDX would be a grt move for them
IoT drives computing on the edge
Nadella has previously spoken of the company’s vision as cloud first, mobile first, but this is now changing with new IoT workloads. He described IoT as a cloud workload that can generate vast amounts of data, and calls for a rethink in how applications are engineered.

“The platform shift is all about data. When you have an autonomous car generating 100GB of data at the edge, the AI will need to be more distributed. People will do training in the cloud and deploy on the edge – you need a new set of abstractions to span both the edge and the cloud,” he said.

This leads to a change in Microsoft’s manta. “We are moving from mobile first, cloud first to a world made from an intelligent cloud and an intelligent edge,” said Nadella.

As computing becomes more distributed, developers will not be able to write software bound to one virtual machine, according to Nadella. “Serverless computing will be the core of distributed computing, and this will change everything we do in Windows, Office 365 and Azure,” he added.

One of the companies using computing on the edge is Swedish industrial company Sandvik Coromant. It has built cloud applications to take all data from its machines to run predictive maintenance and time series analysis to identify the cause of anomalies. The company looked at how to shutdown its machines before they got damaged.

While this is being controlled by the Azure cloud, Microsoft has now developed an edge computing platform that would enable companies such as Sandvik to run machine monitoring applications on the machines rather than in the cloud.

Among the new products Microsoft unveiled at Build is Azure IoT Edge. This is a Windows and Linux cross-platform runtime environment, which Microsoft claims is able to run on devices smaller than a Raspberry Pi.

According to Microsoft, application logic can be tested in the cloud, and the same code can then be run on the edge device.


For casual readers, we really want this to happen.....intelligence on the edge for all devices, wearables, smartphones with edge intelligence would drive a need for eFPGA and
co processing.....
.hardware acceleration. Some of these algos for AI are compute intense. QUIK has a old slide deck that has the compute intensity of various processes, voice
just starts to put the MCU into the yellow. 


Maybe one day they will add inference algos on to that slide? Don't really know where they fit into that yet.....

For casual readers

Inference on the edge has BIG dogs on record as wanting it. Facebook has it as a focus.

Now add in this from MSFT.

Open q to ponder...

Where will Inference on the edge run?
Edge intelligence.. MSFT ways in


http://www.computerweekly.com/news/...ifts-to-intelligence-in-cloud-and-on-the-edge



IoT drives computing on the edge

Nadella has previously spoken of the company’s vision as cloud first, mobile first, but this is now changing with new IoT workloads. He described IoT as a cloud workload that can generate vast amounts of data, and calls for a rethink in how applications are engineered.

“The platform shift is all about data. When you have an autonomous car generating 100GB of data at the edge, the AI will need to be more distributed. People will do training in the cloud and deploy on the edge – you need a new set of abstractions to span both the edge and the cloud,” he said.

This leads to a change in Microsoft’s manta. “We are moving from mobile first, cloud first to a world made from an intelligent cloud and an intelligent edge,” said Nadella.

As computing becomes more distributed, developers will not be able to write software bound to one virtual machine, according to Nadella. “Serverless computing will be the core of distributed computing, and this will change everything we do in Windows, Office 365 and Azure,” he added.

One of the companies using computing on the edge is Swedish industrial company Sandvik Coromant. It has built cloud applications to take all data from its machines to run predictive maintenance and time series analysis to identify the cause of anomalies. The company looked at how to shutdown its machines before they got damaged.

While this is being controlled by the Azure cloud, Microsoft has now developed an edge computing platform that would enable companies such as Sandvik to run machine monitoring applications on the machines rather than in the cloud.

Among the new products Microsoft unveiled at Build is Azure IoT Edge. This is a Windows and Linux cross-platform runtime environment, which Microsoft claims is able to run on devices smaller than a Raspberry Pi.

According to Microsoft, application logic can be tested in the cloud, and the same code can then be run on the edge device


The HUGE BIG pic wants intelligence on the edge for IoT. Sensory's Todd M. has had this vision for yrs. Separately QUIK's Dr. Saxe has seen a layer of intelligence on the edge for
at least several yrs also, ........these neural networks are what?

Algos. Tiers of algos...100 layers deep, maybe more.

MSFT on the cloud end of Azure does AI on what?

Big use of FPGA........

WHat will it be on the edge?

AI on the edge is NOW the adjacent possible for eFPGA. If it works the value of such IP moves up by a multiple not a percent.


QUIK is not limited by its small pile of $$ any more, eFPGA is for ANYONE's vision of the edge.....

Sunday, June 4, 2017

  1. wkav likes this.
  2. jfieb

    jfiebWell-Known Member



    1. Qualcomm $15 billion
    2. Broadcom $14 billion
    3. Mediatek $9 billion (Taiwan)
    4. Nvidia $4.5 billion
    5. AMD $4 billion
    6. Huawei HiSilicon $3.98 billion (China)
    7. Marvell $2.5 billion
    8. Xilinx $2.3 billion
    9. Spreadtrum $1.9 billion (China)
    10. Novatek $1.5 billion (Taiwan)
    11. Realtek $1.3 billion (Taiwan)
    12. Dialog $1.2 billio


    FPGA is being licensed by several Tier-1 customers for integration into their SoCs

    The new support center will provide local technical support for customers implementing SoC and ASIC designs 


    Glo fo center is NOT here. SMIC is NOT here.


    Mediatek- HQ in Taiwan. Tier 1.

    Mediatek has been on my mind these past days...........