commentary.
As the adjacent possible that QUIK has been exploring becomes more visible consider the diversification that you get now.
So far from a one trick pony whose idea needs to get adopted.
Fitness
Screenless audio UI
Compute intensity of Indoor location
it starts to be something very hard to find.
NOKIA FORGES ALLIANCE WITH SAMSUNG, SONY TO REVOLUTIONIZE INDOOR POSITIONING
By Francis Bea — August 25, 2012
GPS technology isn’t accurate to a pin point, at least not yet, and definitely not indoors. To determine an exact location within an enclosed space requires external hardware for the purpose of mapping an indoor location, and it’s a troublesome task that many companies, like Wifarer, are diligently working on. To help phones better breach the indoors, Nokia has formed an all alliance of 22 different companies to cooperate to develop accurate indoor positioning technologies for implementation into mobile devices.
The alliance, called In-Location Alliance, will develop and promote short-range wireless technology for the purpose of indoor positioning to a minimal degree of inaccuracy using mobile devices. For example, a mobile app for the purpose of aiding shoppers could offer a shopper browsing the cereal aisle of a grocery store coupons based on the specific location of the shopper. Other scenarios may allow the technology to help with finding the one shoe shining booth within a mall as large as The Mall of America.
The alliance is already close to perfecting this technology thanks to Nokia’s head start, which will likely be baked into the alliance’s efforts. In its testing phase, Nokia’s High Accuracy Indoor Positioning Solution (HAIP), which uses Bluetooth 4.0 and minimal power consumption, was able position a mobile device to the accuracy of one meter. Through further development and fine tuning, Nokia will be able to pinpoint a device to within an accuracy of a mere 20 centimeters.
“The key criteria for the indoor positioning technology are high accuracy, low power consumption, mobility, and the low cost. The solution has to be easy to implement and easy to use,” Nokia’s Boc Ly wrote in a blog post.
Nokia by itself has already developed the technology for indoor positioning, which raises the question about why the company should even work with other corporations at all. Nokia explains that due to the technicalities, developing the technology for indoor positioning requires different roles including telecom operators, system manufacturers, application developers and handset manufacturers.
the phrase "ecosystem partners" resonates in this endeavor
For the technology to work, there are multiple facets to the equation. First, there are two hardware components to the technology. A HAIP antennae must be installed in the ceiling or the area from the reception of the wireless signal, which will map out the indoor location. The second component can be installed in a mobile device or as Ly explains, the component “made as separate tags, which can be attached to any asset.” Then the more daunting effort, and where the alliance will really come into play, is to convince every original equipment manufacturer and building owner to install these components in their effort to provide a complete network for pinpoint mapping.
“The alliance members can bring the technology to the market sooner and also extend the technology in the future and provide new use cases and opportunities,” Ly writes.
More specifically the In-Location Alliance, comprised of powerhouses including Sony Mobile Communications, Samsung Electronics and Broadcom, and its role is in three parts:
- Continue working together on system architecture based on a standard based indoor positioning solution.
- Alliance members will prepare and execute pre-commercial pilots and practical demonstrations starting in the second half of 2012.
- Alliance members will brainstorm and evaluate new use cases and new business opportunities based on indoor positioning technology.
Competing technologies exist, like Wifarer and Navizon I.T.S. And with demonstrations already set to take place later this year, it may be only a few more years before we’ll be finding the nearest bathroom in an airport using Nokia’s HAIP technology.
Check out the video of Nokia’s HAIP below:
Read more:http://www.digitaltrends.com/mobile/nokia-samsung-sony-in-location-alliance/#ixzz3mkOWh2N9
Follow us: @digitaltrends on Twitter | digitaltrendsftw on Facebook
who at QUIK reads all their info….this guy
Thirty-Nine Associate Members
Quicklogic
from the dusty archives to reread
![[IMG]](https://s3.amazonaws.com/sr-company-logo-prod/5135d6abe4b0b42dcb45c26c/huge?_1408022311110)
Senior Staff Algorithm Engineer (Pedestrian and Hybrid Positioning)
Job Description
The senior staff algorithm engineer plays a key role in developing advanced Pedestrian Dead Reckoning (PDR) algorithms on QuickLogic’s sensor hub for smartphone and wearable. Strong algorithm development experience, with the ability to collaborate with multi-disciplined engineering teams, is required for success in this position.
Key result areas for this position are:
- Develop, enhance and maintain advanced sensor algorithms focusing on Pedestrian Dead Reckoning (PDR) on QuickLogic’s smart-sensor CSSP products for mobile platforms
- Key member of the team for full development cycle of sensor algorithm development: requirements and specifications, simulation, efficient implementation, system integration, optimization and testing
- Responsible for developing data collection and testing methodology for sensor fusion and PDR algorithms. Provide guidance for the sensor data collection operation and sensor algorithm testing implementation
- Support marketing, field, and engineering team in engagement with key customers to ensure successful integration, qualification and deployment of QuickLogic’s smart sensor into mobile platforms
Key Activities/Tasks for these positions are:
- Work closely with sensor hub architects and other team members for developing advanced Sensor fusion and PDR algorithms
- The development activities include algorithm modeling and simulation, implementation using C and Assembly, performance tuning for various use cases, optimization for memory footprint and computation load
- The development activities also include design and implementation of the testing method and apparatus for sensor fusion, inertial navigation and PDR algorithm. Design and implement the sensor data collection, visualization and annotation for sensor fusion and PDR algorithms and other algorithms.
- The engineer will work closely with firmware, software and hardware team for system level design, implementation, integration, testing and deployment
- In this role, the engineer will work with our partners, customers, and engineering teams for generating the technical requirements and generating the system and algorithm specifications for smart sensor CSSP products.
- The engineer will support the teams and activities for key customer engagement to ensure key design wins and successful integration, qualification and deployment of the smart sensor CSSP products.
Qualifications
- MS with 10+ years in electrical engineering or computer science is required. PhD with 7+ years in electrical engineering or computer science is preferred
- Expert level in algorithm development in the area of modern estimation theory, including Kalman filtering, automatic control and system theory, digital signal processing. Familiar with algorithm development tools such as Matlab and Simulink.
- Experience in efficient implementation of floating point and fixed point algorithms in firmware, software and hardware.
- Demonstrated ability to successfully complete complex R&D technology projects
- Must be able to work in team environment
The following experience is highly desired:
- Prior experience in the following related areas: indoor positioning systems (using inertial sensors, magnetometers, and pressure sensor, as well as information from wireless local area network, IR and RF transponders, and ultra-wideband (UWB) networks, 2D and 3D active and passive imaging sensors, and map database), simultaneous localization and map database (SLAM), sensor fusion algorithm using motion sensors, user context and positioning system such as GNSSs, WiFi and BLE beacons, integrated personal navigation in the mixed indoor-outdoor environments, inertial navigation, and GPS
- System architecture experience
this was filled a loooong time ago. see how complex this thing is. if you talk to quick, ask around this topic.
so this tiny little nugget is a nice find for me.
Why? It answers how we can do this complex thing. They participate, they contribute, they listen, and they talk. Does NOT happen over night, but they have been at it for some time now.
QUIK increasingly is a diversified investment. Sensory is a 10% diversification for me. This previously unknown membership-never spoken of- means they continue to work quietly, quietly but very hard on various compute intense algorithms. Stuff like this will just shine on the Eos.
Thanks QUIK for your hard stinting effort on this Indoor location. Thanks for hiring this guy so loooooong ago.
So to the forum. They have been at this a good bit of time now 
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so lets take this snip from their formation
The alliance promotes indoor positioning solutions that offer high-accuracy, low-power consumption,
mobility, and usability for consumers and enterprises alike. Its work includes facilitation for pre-commercial pilot programs, business and use case verification, system architecture, and industry collaboration.
Now they are probably already in a pilot 2nd gen, have some nice industry collaboration,
gonna sleep better as this was like audio for me. SOOOOOOO important, and who would have the other pieces of the puzzle?
The other members of inlocation. Sweet.
this snip from that job…
with the ability to collaborate with multi-disciplined engineering teams,
i thought it was Quik teams,but it for the teams formed in this alliance?
for a tiny biz Quik is doing very important stuff that most know nothing of.
but the forum readers now know the rest of the story
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17 minutes ago
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we are an associate member so what does that mean?
Becoming a Member of InLocation Alliance
There are three levels of ILA Membership:
Charter Members can be elected to the Board of Directors and can vote in Working Groups.
Contributor Members can vote for Board of Directors and in Working Groups.
Associate Members can participate in Working Group s and other ILA events.
So we know a lot. talk to the right people, and have for a while. IF this becomes ubiquitous, it can become another engine in a future Eos.
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2 minutes ago
