Google goes to war with Apple Watch with new Android Wear promo
Wear what you want video hits YouTube hours before Apple Watch launch event
It only takes one 17 second video to show you that Google isn't relinquishing smartwatch supremacy to Apple just yet.
Read this: Apple Watch second look
The peppy, colourful Android Wear promo video below was posted to YouTube just before Apple's 9 March 'Spring Forward' event in which it released those all important Apple Watch release date and pricing details.
This being wearables, there's no side by side spec comparison to show that Apple is falling behind in some way. Instead, some pretty urban looking characters throw some shapes, all with Android Wear watches on their wrists - from a yellow Sony SmartWatch 3 to a G Watch Urbane and a Moto 360 with a wacky neon watchface.
It's all to highlight Android's 'Be together, not the same' message which really works for smartphones - all iPhones are pretty much the same - but doesn't stand up so well when criticising the Apple Watch.
Read this: All 25 (or 38) Apple Watch designs
Yes, the main body is the same shape - there's no round option - but the Watch comes in two sizes, various materials from aluminium to stainless steel to rose gold and already offers a bigger variety of strap options than any individual Android Wear device.
Here's an Apple Watch promo with more on that - we have strict guidelines on ensuring both companies get equal airtime.
Read this: Apple Watch second look
The peppy, colourful Android Wear promo video below was posted to YouTube just before Apple's 9 March 'Spring Forward' event in which it released those all important Apple Watch release date and pricing details.
This being wearables, there's no side by side spec comparison to show that Apple is falling behind in some way. Instead, some pretty urban looking characters throw some shapes, all with Android Wear watches on their wrists - from a yellow Sony SmartWatch 3 to a G Watch Urbane and a Moto 360 with a wacky neon watchface.
It's all to highlight Android's 'Be together, not the same' message which really works for smartphones - all iPhones are pretty much the same - but doesn't stand up so well when criticising the Apple Watch.
Read this: All 25 (or 38) Apple Watch designs
Yes, the main body is the same shape - there's no round option - but the Watch comes in two sizes, various materials from aluminium to stainless steel to rose gold and already offers a bigger variety of strap options than any individual Android Wear device.
Here's an Apple Watch promo with more on that - we have strict guidelines on ensuring both companies get equal airtime.
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